Azure Data Factory is a cloud-based data integration service that allows users to create data-driven workflows for orchestrating and automating data movement and data transformation. It provides capabilities to connect to various data sources, both on-premises and in the cloud, and to integrate data from these sources into a single location for analytics and reporting. Users can build and manage data pipelines, monitor data flows, and create data transformation activities using built-in and custom data transformations. Azure Data Factory supports a wide range of data connectors and allows users to schedule and trigger data processing activities based on various events.